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LiteFinance Becomes the Official Trading Partner of Leicester City Football Club

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LiteFinance has entered into a multi-year partnership with Premier League
football club Leicester City as their Official Trading Partner.

We are excited to announce that LiteFinance
has entered into a multi-year partnership with Premier League football club
Leicester City as their Official Trading Partner. This collaboration marks a
significant milestone for LiteFinance as we expand our presence into the world
of sports, aligning our brand with one of England’s most admired football
clubs.

Leicester City Football Club is pleased to confirm LiteFinance as its new Official Trading Partner.

Established in 2005, LiteFinance has grown into a leading online
broker, offering high-speed trading services in 29 international
languages.

Our platform is designed to empower clients with financial freedom, providing
access to a comprehensive range of trading instruments in the currency,
commodity, stock, and agricultural markets. Through this partnership, we aim to
bring our innovative, accessible trading solutions to a broader audience,
enhancing the experience for both our clients and Leicester City’s global
fanbase.

Shared Values and Vision

Both LiteFinance and Leicester City share a commitment to excellence,
innovation, and a global outlook. The Foxes have a significant following,
particularly in Southeast Asia, where they enjoy one of the largest social
media reach outside of the Premier League’s traditional top six clubs. This
partnership will allow LiteFinance to engage with new audiences and create
memorable experiences for football fans and our clients alike.

Visibility and Engagement

As part of this partnership, LiteFinance will benefit from extensive brand
visibility, including pitch-facing LED advertising, logo placements on
interview backdrops, and a selection of digital advertising.

Additionally, our clients will have exclusive access to branded promotional
materials, such as custom merchandise, and will be able to participate in
special contests and promotions designed to bring excitement and memorable
experiences to football fans. These initiatives are tailored to enhance engagement
and connect with Leicester City supporters meaningfully.

Statements from Leadership

Kristina Leonova, CEO of LiteFinance, commented: “We are thrilled to
embark on this exciting journey with Leicester City. This partnership reflects
our mutual commitment to excellence and innovation. It will allow us to connect
with new audiences and create impactful experiences while delivering on our promises
and setting new standards of success.”
LiteFinance is proud to partner with Leicester City Football Club and looks
forward to a fruitful relationship that will bring value to both organizations
and the communities we serve. We are confident that this collaboration will set
the stage for innovative initiatives and successful outcomes in the
future.

Leicester City Commercial Director, Dan Barnett, added: “This
collaboration marks an exciting chapter for us as we continue to expand our
global reach with new partners. We look forward to working closely with
LiteFinance to further elevate the Club’s presence on the international stage
in unique ways.”

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